WINDOW BILLBOARD

In the fall of 2019, Bellari looked to Mint to create a new billboard for the spring season.
The billboard’s main objective would be to extol the virtues of Bellari windows. Tony Lamont and I developed a few new concepts for this billboard, focusing mainly on the drawbacks of old windows (water and temperature leakage) and the benefits of new ones (great insulation).

Our favorite of these concepts was the digital thermometer.
We believed this concept would be perfect for spring when temperatures would almost certainly read above 0 (thus giving you at least a few reasons to get new windows!) but still be chilly enough to remind you of the virtues of a less drafty house.

While the client preferred a more static billboard, Tony and I still enjoy this idea.